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Advertising
Google Ads
Google's paid advertising system. You appear when someone searches for what you do, and you pay per click.
What it is good for
- It can bring traffic from the very next day, with no months of waiting.
- You target intent: the person looking for a solution right now.
- The budget is controllable to the day.
- You can measure which keyword produced an enquiry.
What I use it for
- Campaign structure built on audience and keyword research.
- Conversion tracking, so the real outcome is visible.
- Continuous optimisation: whatever fails to deliver gets switched off.
- A monthly report in plain language, not a wall of metrics.
Related service
Targeted campaigns on Google, Facebook and Instagram, tuned continuously, so the budget brings customers rather than just clicks.
Related technologies:Meta ads
Let us talk about what you need
The first conversation is free and commits you to nothing. By the end you will know what the next step is, even if you do not work with me.